
As mentioned in an earlier tweet, I (and 400 others) attended a conference call with Nika Stewart and Sydni Craig-Hart. During the hour-long call, the two successful businesswomen outlined five steps design professionals should take to attract more clients. Here we go (my favorite is under # 4 but you need to implement all 5 to reap the benefits of the synergy): 1) Discover Your True Value What do you bring to the table? What sets you apart? What is your expertise? What is your niche market? Who do you serve? Who is your ideal client? I suggest jotting...